上海2019年12月27日 /美通社/ -- 臨近年底，各大銀行、航空積分即將過期(qi)。近期(qi)在業內名聲大起的阿拉訂（alaDing），也入駐了東方航空積分商城，東航的(de)客(ke)戶可以(yi)通過(guo)阿拉訂實現積分兌換。

阿拉訂(ding)作(zuo)為(wei)RaaS（Redemption as a Service）云忠誠獎勵(li)服(fu)務(wu)商，為(wei)銀行、航空公司、運營商、金融保險(xian)、大型(xing)企(qi)(qi)業(ye)(ye)等合作(zuo)商提供服(fu)務(wu)。阿拉訂(ding)擁有(you)成熟且完(wan)善(shan)的B2B電(dian)子(zi)券(quan)發放及兌換體系，可(ke)根據企(qi)(qi)業(ye)(ye)自(zi)身需求(qiu)，為(wei)其進行定(ding)制，讓企(qi)(qi)業(ye)(ye)能夠發放自(zi)己的電(dian)子(zi)券(quan)。對于企(qi)(qi)業(ye)(ye)來(lai)說，忠誠度獎勵(li)計(ji)劃(hua)尤為(wei)重要(yao)，是(shi)留(liu)住用戶芳(fang)心、吸引新(xin)用戶的主要(yao)手段之一。而阿拉訂(ding)的出(chu)現，為(wei)企(qi)(qi)業(ye)(ye)的忠誠度計(ji)劃(hua)做到了效益(yi)最大化。

阿拉訂電子券定制服務極為靈活，電子(zi)券(quan)(quan)(quan)(quan)(quan)形(xing)式(shi)(shi)(shi)(shi)主(zhu)要有(you)券(quan)(quan)(quan)(quan)(quan)碼(ma)及H5鏈接(jie)(jie)，券(quan)(quan)(quan)(quan)(quan)碼(ma)需(xu)落地至(zhi)阿(a)(a)拉訂(ding)(ding)APP進(jin)行兌(dui)(dui)(dui)(dui)換(huan)(huan)，而H5鏈接(jie)(jie)則是打(da)開即(ji)可(ke)(ke)(ke)掃(sao)碼(ma)核銷，相(xiang)對而言，券(quan)(quan)(quan)(quan)(quan)碼(ma)可(ke)(ke)(ke)兌(dui)(dui)(dui)(dui)換(huan)(huan)產品更廣泛，除了線下渠(qu)道(dao)(dao)(dao)(dao)外，也(ye)能(neng)夠兌(dui)(dui)(dui)(dui)換(huan)(huan)電(dian)(dian)(dian)(dian)子(zi)卡(ka)券(quan)(quan)(quan)(quan)(quan)、增值(zhi)服務、車類服務及實物商(shang)品，而H5鏈接(jie)(jie)的(de)兌(dui)(dui)(dui)(dui)換(huan)(huan)流(liu)程(cheng)則更為便捷。兩種形(xing)式(shi)(shi)(shi)(shi)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)均(jun)可(ke)(ke)(ke)根據(ju)(ju)企(qi)業(ye)(ye)的(de)需(xu)求(qiu)，可(ke)(ke)(ke)指定(ding)單個渠(qu)道(dao)(dao)(dao)(dao)/多(duo)個渠(qu)道(dao)(dao)(dao)(dao)兌(dui)(dui)(dui)(dui)換(huan)(huan)使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)，也(ye)可(ke)(ke)(ke)以(yi)在所有(you)支(zhi)持(chi)(chi)阿(a)(a)拉訂(ding)(ding)的(de)渠(qu)道(dao)(dao)(dao)(dao)進(jin)行通兌(dui)(dui)(dui)(dui)。比如阿(a)(a)拉訂(ding)(ding)為東航積分(fen)(fen)商(shang)城(cheng)定(ding)制(zhi)的(de)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)可(ke)(ke)(ke)在東航指定(ding)的(de)線下渠(qu)道(dao)(dao)(dao)(dao)進(jin)行使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)，用(yong)(yong)(yong)(yong)戶在積分(fen)(fen)商(shang)城(cheng)兌(dui)(dui)(dui)(dui)換(huan)(huan)完(wan)(wan)畢后，將(jiang)在東航指定(ding)時(shi)間內(nei)將(jiang)H5鏈接(jie)(jie)形(xing)式(shi)(shi)(shi)(shi)券(quan)(quan)(quan)(quan)(quan)碼(ma)以(yi)短信形(xing)式(shi)(shi)(shi)(shi)發(fa)送(song)給(gei)用(yong)(yong)(yong)(yong)戶，用(yong)(yong)(yong)(yong)戶只需(xu)前(qian)往門(men)店，在收銀臺(tai)出示(shi)，即(ji)可(ke)(ke)(ke)完(wan)(wan)成掃(sao)碼(ma)核銷兌(dui)(dui)(dui)(dui)換(huan)(huan)。而阿(a)(a)拉訂(ding)(ding)為平(ping)安積分(fen)(fen)商(shang)城(cheng)定(ding)制(zhi)的(de)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)，則可(ke)(ke)(ke)以(yi)在所有(you)支(zhi)持(chi)(chi)阿(a)(a)拉訂(ding)(ding)兌(dui)(dui)(dui)(dui)換(huan)(huan)的(de)線下渠(qu)道(dao)(dao)(dao)(dao)進(jin)行通兌(dui)(dui)(dui)(dui)，用(yong)(yong)(yong)(yong)戶在積分(fen)(fen)商(shang)城(cheng)完(wan)(wan)成兌(dui)(dui)(dui)(dui)換(huan)(huan)后，云端實時(shi)下發(fa)H5券(quan)(quan)(quan)(quan)(quan)碼(ma)。據(ju)(ju)悉，阿(a)(a)拉訂(ding)(ding)H5鏈接(jie)(jie)形(xing)式(shi)(shi)(shi)(shi)的(de)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)也(ye)可(ke)(ke)(ke)根據(ju)(ju)企(qi)業(ye)(ye)需(xu)求(qiu)，定(ding)制(zhi)為需(xu)一(yi)次(ci)性使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)完(wan)(wan)畢或可(ke)(ke)(ke)支(zhi)持(chi)(chi)找(zhao)零，玩法極為多(duo)樣化。此外，阿(a)(a)拉訂(ding)(ding)為某知名(ming)保(bao)險(xian)(xian)公(gong)司(si)定(ding)制(zhi)的(de)券(quan)(quan)(quan)(quan)(quan)碼(ma)形(xing)式(shi)(shi)(shi)(shi)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)，可(ke)(ke)(ke)在所有(you)支(zhi)持(chi)(chi)阿(a)(a)拉訂(ding)(ding)的(de)線下渠(qu)道(dao)(dao)(dao)(dao)通兌(dui)(dui)(dui)(dui)使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)，同時(shi)，支(zhi)持(chi)(chi)閃送(song)功能(neng)，用(yong)(yong)(yong)(yong)戶可(ke)(ke)(ke)將(jiang)保(bao)險(xian)(xian)公(gong)司(si)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)一(yi)鍵(jian)閃送(song)給(gei)好(hao)友使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)。當(dang)然，有(you)的(de)保(bao)險(xian)(xian)公(gong)司(si)希望(wang)電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)僅限用(yong)(yong)(yong)(yong)戶本人(ren)使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)，那么(me)，阿(a)(a)拉訂(ding)(ding)也(ye)可(ke)(ke)(ke)以(yi)為企(qi)業(ye)(ye)關閉電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)閃送(song)功能(neng)。阿(a)(a)拉訂(ding)(ding)定(ding)制(zhi)兌(dui)(dui)(dui)(dui)換(huan)(huan)系(xi)統成熟且(qie)專業(ye)(ye)，可(ke)(ke)(ke)迎合企(qi)業(ye)(ye)需(xu)求(qiu)，讓企(qi)業(ye)(ye)自由進(jin)行電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)配置(zhi)，電(dian)(dian)(dian)(dian)子(zi)券(quan)(quan)(quan)(quan)(quan)的(de)形(xing)式(shi)(shi)(shi)(shi)、功能(neng)、使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)渠(qu)道(dao)(dao)(dao)(dao)、使(shi)(shi)(shi)用(yong)(yong)(yong)(yong)規則均(jun)可(ke)(ke)(ke)根據(ju)(ju)企(qi)業(ye)(ye)要求(qiu)進(jin)行調配，方式(shi)(shi)(shi)(shi)靈活、不單一(yi)。

阿(a)拉訂(ding)(ding)RaaS云忠誠獎勵服務，根據企(qi)(qi)業(ye)要求精準(zhun)定制發(fa)放，有效(xiao)提高了企(qi)(qi)業(ye)的(de)回(hui)饋投(tou)入(ru)效(xiao)率及投(tou)入(ru)回(hui)報率。企(qi)(qi)業(ye)無需批量采購(gou)，零物流成(cheng)本(ben)，零庫存(cun)壓(ya)力，當(dang)阿(a)拉訂(ding)(ding)收到企(qi)(qi)業(ye)兌換(huan)請求后，云端(duan)即刻下發(fa)券碼，用戶(hu)使用多少(shao)，企(qi)(qi)業(ye)結算多少(shao)，等值的(de)忠誠度獎勵資金池(chi)，通過阿(a)拉訂(ding)(ding)可到達(da)更多會員(yuan)，進而為企(qi)(qi)業(ye)的(de)忠誠度獎勵計劃(hua)達(da)到事(shi)半功倍的(de)效(xiao)果(guo)。

當然，阿(a)拉訂(ding)(ding)深受企(qi)業好評(ping)的另外一(yi)大因素是(shi)其線下渠(qu)道(dao)覆(fu)蓋(gai)廣泛，目前已對接了羅森、聯華、華聯、良友(you)、酷鋪(pu)（家(jia)得(de)利）、蘇寧小店、全家(jia)、德克(ke)士、康師傅(fu)私房(fang)牛肉面、早安(an)巴黎、叮當智慧藥房(fang)、芬尚云洗衣等(deng)門(men)店，均支持收(shou)銀臺實時(shi)掃碼(ma)核銷券(quan)碼(ma)。與此同時(shi)，用(yong)戶(hu)也可以(yi)通過阿(a)拉訂(ding)(ding)APP使用(yong)企(qi)業的電子(zi)券(quan)兌換話費(fei)、油(you)卡、ETC、交通卡等(deng)增值服務(wu)(wu)，以(yi)及電影票務(wu)(wu)、車類服務(wu)(wu)、體檢、酒(jiu)店及知名品牌實物等(deng)產品，給予(yu)用(yong)戶(hu)豐富的選擇性。

實用的(de)回饋計劃才(cai)能得到企業客戶忠(zhong)誠度(du)，即使在企業技術不(bu)成熟的(de)情況下(xia)，阿拉訂也(ye)可(ke)以為其提供完整的(de)忠(zhong)誠度(du)獎勵方(fang)案(an)，同(tong)時，也(ye)給(gei)企業用戶帶來線上線下(xia)“兌啥有(you)啥”的(de)兌換體驗，用技術手段真正做到“電子券當錢花”的(de)效果。